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Yamaha Named Official Motorcycle Of Road America

The economic downturn hit the motorcycle world particularly hard, as many factory-backed road racing efforts closed shop. The decision, while unfortunate, isn’t hard to understand, as racing at the highest levels isn’t cheap, and a factory involvement means added pressure to succeed, which ultimately means spending more money to do so. Through it all, however, Yamaha has remained involved with the sport, fielding factory teams and sponsoring various riding schools and even racetracks.

2011 AMA Pro Daytona Sportbike Champion Danny Eslick

Danny Eslick won his second career AMA Daytona Sportbike Championship, adding another #1 plate to the one he won in 2009. The Geico Powersports RMR Suzuki GSX-R600 rider won three races this season and added another five podium finishes to win the title by a 275-256 margin over Monster Energy Graves Yamaha’s Josh Herrin. Eslick clinched the title after finishing sixth in the first race of the 2011 season finale at New Jersey Motorsports Park.

Dirt First By MotoVentures

MotoVentures, the long-running (since 1998) dirt bike riding instruction company is changing its name from simply MotoVentures to the more descriptive Dirt First by MotoVentures. The new moniker more appropriately describes the company’s training activities and philosophy about the best way to learn how to ride a motorcycle begins in the dirt. “Our Dirt First training curriculum is very practical with no ceiling or limitations,” says MotoVentures President, Gary LaPlante. ”Our highly qualified, well-trained instructors are capable of teaching everyone from kids to adults and beginners to experts.