2012 Harley-davidson Sportster 1200 Custom Cruiser on 2040-motos

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Harley-Davidson Forty-Eight and Roller Derby? [Video]

Canadian publication Cycle Canada had some fun on a photoshoot for its review of the Harley-Davidson Forty-Eight for the July issue. As Pete wrote in our own review, the Harley-Davidson Sportster Forty-Eight has a rugged, bobber-inspired look with its chopped fender, chubby front tire and underslung mirrors. For the guys over at Cycle Canada, the Forty-Eight conjured up a rather odd image: roller derby.

Barbie and Ken get biker makeover

IF YOU'VE a young daughter and you want to keep her away from motorcycles when she's older (or more likely the men that ride them) then look away now.Yes folks, Barbie and Ken are getting serious makeover to keep them up-to-date for 2010 - the new Harley-Davidson endorsed couple now come complete with biker gear, tattoos and even piercings (a Prince Albert, perhaps?). It makes you wonder what Mattel, the company behind the plastic duo, has next in the pipeline. Maybe they'll have a model of Birmingham airport, where Ken can kick the sh*t out of rival bike gang members?

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.