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Legends Ride Stops Sturgis Traffic

This is a small sample of the participants in Monday’s annual Legends Ride from Deadwood to Sturgis. Hundreds of bikes thundered through the Black Hills toward Sturgis on Monday afternoon, creating a cacophony not heard in these parts since, well, last year. The sixth annual Legends Ride draws thousands of riders, spectators and celebrities to the historic city of Deadwood, South Dakota each year on a charitable pilgrimage to the Buffalo Chip Campground, and organizers said Monday’s edition was likely the largest ever.

Brammo Hires Ex-Harley-Davidson Dealer Development Director

Brammo has hired former Harley-Davidson dealer development director Jim Marcolina to develop the electric motorcycle maker’s North American dealer network. Marcolina was director of dealer development and dealer relations at Harley-Davidson after joining the Motor Company as a district sales manager. Brammo will rely on Marcolina’s experience working with Harley-Davidson’s dealer network to help establish its own fledgling network.

California Dealer to Produce Limited Edition Sons of Anarchy Harley-Davidson

Bartels’ Harley-Davidson, a dealership in Marina Del Rey, Calif., has signed a licensing deal to produce a run of limited edition Harley-Davidson motorcycles inspired by the FX drama “Sons of Anarchy“. According to a report by The Hollywood Reporter, Bartels will produce 100 units, each priced at about $25,000. The Sons of Anarchy Harley-Davidson models will go on sale in August when they are revealed at the Sturgis rally in South Dakota.